‘PLACE de la LOC’ illustrates ND’s ‘web incubation’ approach as is supports this start-up, in particular through a significant participation in its capital.
The project is based on the principle of shared economy and proposes rental of items and cars between individuals throughout France. It offers reassurance thanks to a partnership with MAIF insurance company.
With the support of Banque Populaire, OSEO, winner of ‘Haute Savoie Entreprendre’, PLACE de la LOC was effectively launched in December 2013.
Net Design contributed at all stages of the project: business plan, financing, strategy, design, creation, acquisition of audience and social marketing.