Eurex

  • Eurex

Year: since 2011
Digital communication

DIGITAL COMMUNICATION

Background

Eurex is a group of auditors and chartered accountants that is established in France and internationally.
ND was tasked with re-thinking the groups’ digital communication and creating a new website to satisfy the following objectives:

  • Promote the global support offered to professionals
  • Develop services targeting private individuals
  • Recruit new employee and encourage new companies to join the group
  • Modernize the image of the accounting sector and trade

Solutions

  • Revamp of the group website with landing pages for each target
  • Highlighting of ‘contact’ and ‘find a practice’
  • Video clip for 2012 season’s greetings expressing Eurex’s original approach and its motivation to revolutionize the accounting sector
  • Promotional tools: natural referencing, paid referencing (Google AdWords)
  • Facebook page to keep companies informed of the latest developments

In 2012 Eurex celebrated 50 years of existence: ND took the opportunity to hold on online contest with many prizes (Nespresso machines, iPad…).

Web-marketing training sessions

Net Design is an approved training centre ; in this respect we also assisted Eurex on two axes:

  • E-reputation and social media
  • Natural referencing and writing content for the web